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Just like a Detroit
auto-maker looking to capture new customers,
on January 16, 2006, www.phideltatheta.org,
the Fraternity website, traded in its old
look for a newer, sleeker design.
Recognizing the need for advanced technology
and communication abilities, the Fraternity
charged Sarah Hanna, Marketing Communications
Coordinator, with the task of updating the
site.
"The Phi Delta Theta website presented
the perfect avenue to allow members to effectively
communicate with each other and with the General
Headquarters," said Hanna. "With
the additions of member reporting, customizable
recruitment materials, and chapter snapshots,
the Phi Delta Theta member base can conduct
Fraternity business anywhere and at any time."
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